Klubi uses AI expertise in consortia to enter insurance [Portuguese]

Article by Henrique Medeiros from Mobile Time | Read the full article in Portuguese

Klubi's AI Revolution | Digital Consortiums and Insurance | Innovative Customer Service

Klubi, a digital consortium platform, is making waves in the Brazilian market with its cutting-edge artificial intelligence technology. The company has developed an advanced conversational agent named Kris, which uses generative AI to handle sales and customer support across multiple platforms including mobile apps, websites, WhatsApp, and phone calls.

The AI technology is particularly impressive in its ability to handle complex interactions. Kris can manage consortium sales for products like automobiles and residential properties, as well as planned purchases of items such as cell phones, motorcycles, and travel packages. The company plans to expand this technology into insurance sales, targeting both existing consortium customers and new clients.

What sets Klubi apart is its methodical approach to AI implementation. Over two years, they've carefully built their AI system, focusing on data-driven solutions and ensuring customers remain in control of their interactions. The result is an incredibly efficient system with a 90% success rate, handling around 12,000 conversations monthly and selling 14,000 consortiums through their AI bot, with only 1,000 sales requiring human intervention.

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